UConn basketball star Paige Bueckers becomes first college athlete to sign deal with Gatorade

Sports

(WTNH) — University of Connecticut (UConn) Huskies women’s basketball star Paige Bueckers is now the first-ever college athlete to sign a Name, Image, Likeness (NIL) deal with Gatorade.

The sports drink company announced Monday they have signed a multi-year deal with Bueckers – Gatorade National Girls Basketball Player of the Year 2020-21 – to its roster of athletes which includes greats like tennis player Serena Williams, NFL player Trevor Lawrence, and NBA player Zion Williamson.

Bueckers has been recognized as the first college freshman to win AP National Women’s Basketball Player of the Year.

The company says it already has “deep ties to college athletics” and their partnership with Bueckers will drive impact on the women’s game.

Paige Bueckers said of her new partnership with Gatorade, “It was a blessing to win Gatorade Player of the Year in high school, and now it’s truly surreal to be an official member of the Gatorade Family. I know this is just the beginning of our partnership and can’t wait to get to work with Gatorade to drive impact in the community and on the women’s game.” 

This is the second NIL deal she’s signed. Earlier this month Bueckers signed a multi-year deal with Stock X, a footwear and apparel marketplace platform.

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2021 UConn Men’s Basketball Schedule

2021 UConn Men’s Basketball
Date Opponent Time TV
9/9 @Central Connecticut 6:30pm FS1%
9/13 @ Coppin State Noon FS2
9/17 @ Long Island 6:30pm FS2
9/20 @ Binghamton non FS2
9/24 vs. Auburn 2:30pm ESPN
9/25 vs. Michigan State/Loyola-Chicago TBD ESPN/ ESPN2
9/26 vs. TBD TBD TBD
9/30 @ Maryland-Eastern Shore 7:00pm CBS SN
12/4 @ Grambling State 4:00pm FS2
12/8 @West Virginia TBD TBD
12/11 vs. St. Bonaventure 3:30pm ESPN2
12/18 @ Providence 5:00pm FOX
12/21 @ Marquette 9:00pm FS1
12/28 @ Xavier 7:00pm FS1
1/1 vs. Butler 4:00pm FS1
1/8 @ Seton Hall Noon FOX
1/12 vs. St. John’s 8:30pm FS1
1/15 @ Providence 2:00pm FS1
1/20 @ Butler 9:00pm FS1
1/25 @ Georgetown 8:30pm CBS SN
1/29 @ DePaul 6:30pm FS1
2/1 vs. Creighton 6:30pm FS1
2/5 @ Villanova Noon FOX
2/8 vs. Marquette 6:30pm FS1
2/13 @ St. John’s Noon FOX
2/16 vs. Seton Hall 8:30pm CBS SN
2/19 vs. Xavier noon FOX
2/22 vs. Villanova 8:00pm FS1
2/27 @ Georgetown Noon CBS
3/2 @ Creighton 8:30pm FS1
3/5 vs. DePaul TBD TBD

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